The beauty and skincare industry is a billion dollar force to be reckoned with. Many companies get away with putting all concoctions of chemicals together that may have been tested individually but may not have been tested in combination or tested to see what they turn into when they breakdown in the bottle. Slap on a smart label and a big or very small price tag and you have something – not sure what – in a bottle.
The natural and organic skincare and beauty industry is now a growing market for those who want purer products that do not carry all the growing hazards presented by high street brands. Instead of buying a bottle of chemical preservative with a few essential oils thrown in, consumers are getting savvy to what they are buying, and would rather buy a bottle packed full of pure nutrients for their skin with a little bit of preservative to keep it fresh!
So if you’re not on the band wagon yet, here are 10 reasons why you should give it a go!
1. High street brands contain 0.5 – 6% of active ingredients, the rest are made up of cheap ingredients that have no value for your skin or body, including mineral oil derived from petrochemicals, formaldehydes, synthetic preservatives ( parabens) and emulsifiers, colorants and fragrances that contain phthalates
2. Organic Brands contain on average approximately 80 – 90% active ingredients, ingredients include more expensive nutritionally based oils that are good for your skin such as Apricot oil, sea buckthorn oil, plant emulsifiers instead of synthetic ones, and essential oils instead of synthetic fragrance
3. Unlike the early brands of organic skin care and other and natural beauty products up and coming new brands are sophisticated and luxurious to use and yes, they do work!
4. The Soil Association has announced a new EU-wide, harmonised standard for organic health and beauty products. This is brilliant news for the growing organic health and beauty industry and also for the consumer as this is the first common standard in the world that will ensure clarity and transparency, so that everyone can understand what ‘organic’ means.
5. The ingredients in organic skincare products have been grown or produced without the use of pesticides, or chemical solvents, they are either wild harvested, grown from organic farms or handmade with care and attention
6. Organic skin care products are produced in a socially responsible way without harm to wildlife, the environment, people or animals.
7. Organic products tend to be Vegetarian or Vegan meaning you won’t be smearing animal fat on your face
8. Organic beauty products feed your skin rather than coating it with plasticizers or thinning it or chemically destroying it as other products can do
9. The saying you get what you pay for is very true of organic products. Sure they are more expensive than a non-organic equivalent, but at the same time you can be assured you are keeping your skin safe, are helping the environment and are pampering yourself with real luxury.
10. Organic products are non – toxic and do not cause the side effects associated with chemicals in high street products such as hormone disruption, depression, skin allergies and cancer.
Unfortunately as the Soil Association's standard has only recently been agreed, it means there are still some unscrupulous manufacturers out there that will label their products as “natural” or “organic”, yet they are no better for you than many non-organic products. The best advice is to look out for reputable brands such as Green People, Eselle Organics, Earthbound Organics and Miessence.
So what are you waiting for?
No comments:
Post a Comment